I was used to always being in the background and promoting other people, but there was always a little questioning inside me about my creativity, I wasn’t good enough to play an instrument, to sing or as a photographer, so I was wondering what my purpose, my art was? So naturally, when I moved to Costa Rica my first idea was to promote yoga teachers and help them organize and promote their retreats as a host at Montezuma Yoga. The first teacher who led a retreat at my place was Elena Brower, my teacher back in New York before I moved, and she then encouraged me to become a teacher too. It was scary because all of a sudden I couldn’t hide anymore behind other people and needed to find my own voice, at the same time it was beautiful because I loved teaching from the first moment and realized that finally, I had found my way of being creative and expressing myself.
Yoga to me was always about community. We don’t have to do it all alone. We realise other people have similar stories, challenges, and dreams when we share with each other. Whenever I was in a tough place myself, I would go to yoga classes and leave feeling better, grounded, connected and with a sense of hope and faith that things will work out. Montezuma Yoga offers this kind of sanctuary to the people who live here or pass through as they travel. It’s very authentic and personal, we have a lot of single travellers coming through and enjoying a place to feel home and inspired and to meet other people. All our teachers are very skilled and teach from the heart; you can tell that we love what we do and I think people can feel this energy. It’s not the fanciest shala, but it has a lot of heart and feels real. The sounds of the jungle and ocean and the monkeys and birds add their own magic and Sylvester, our yogi cat, who always hangs out in the middle of the studio gives it also a sense of home.
Consistency and Clarity.
I have some friends who started marketing courses for yoga teachers and have learned a lot from them. It’s a lot of trial and error still, but I think these days it’s important to accept this as a part of our business. I see a lot of other teachers struggling with their online presence, and I understand it because we all get into a place of “who am I to tell my story” and keeping ourselves small. But
I have been hosting and leading retreats now for over 15 years, so I have learned a lot from my own and other teachers mistakes. I think it is important to create something unique that represents you and to build your community so that you can stand out from the vast retreat offerings out there.
- Dagmar Spremberg - Montezuma Yoga
Yes, I can relate very much, there were many moments when I was scared to make the jump into the unknown, letting go is hard! But when you look back it’s those scary moments that always opened a magical new door, so you build a bit more trust and courage every time you jump! I always wanted to live life fully and with integrity and esp. as a yoga teacher I cannot inspire my students to follow their intuition and not live from my own teachings 😉
So it comes back again to the community, whenever I doubt myself or get scared I ask for support and help from my teachers and friends.
I think the market is very overwhelmed right now, you can book a retreat anywhere anytime and it’s a bit harder than ever to fill your retreats. So far I have been very blessed that I can fill all my personal retreats, so I always search for new exciting locations to offer something different, f.e. this summer we go to Iceland and Greece. I also teach the retreats together with my partner Gaudan, who plays the Hang instrument in some of the classes and we have created a unique and magical experience that I hope to share for many more years on the road. I am blessed to split my time between Montezuma and Europe, with the majority in Montezuma (8-10 months) which is a very beautiful, popular and transformative location, so hopefully, we can continue to thrive and share the space with many wonderful visiting teachers.
Recently I also started to offer private one-on-one retreats here at my property, where I rent out two beautiful lofts. I can see the demand for a more customized, personal retreat experience because not everybody likes to spend a week with 20-30 people all day long. These mini retreats can be booked on individual dates and include one private yoga session per day.
I have had couples, mothers-and-daughter, and single women as clients for these retreats and it’s always been a very rewarding experience for all of us to share. I have the vision of creating more magical experiences in different places for the next 5 years while also keeping a sanctuary for like-minded people here in my studio. It’s fun to be creative and have visions and as they say in an old song from Massive Attack: Never keep your eggs just in one basket!
My business is my baby, and so every wish will always be personal too. I wish to stay healthy and that the world moves towards more peace again, and that we are not destroying it.
More about Dagmar’s inspiring work can be found her:
Montezuma & Dagmars Retreats